Strangers Will Buy From You. Why Won't Your Friends?

Strangers Will Buy From You. Why Won't Your Friends?by: Irina AlexanderPublished on: 08/04/2026

We're told friends don't buy, don't go into business with friends, don't befriend clients. I've done all three and been blessed by every one. Maybe the problem was never the advice.

Business & Relationships
Strangers Will Buy From You. Why Won't Your Friends?

Would You Hire a Personal Trainer Who Never Stepped in a Gym?

Would You Hire a Personal Trainer Who Never Stepped in a Gym?by: Irina AlexanderPublished on: 05/12/2026

Then why hire a business coach who never ran a business?

Leadership & Communication
Would You Hire a Personal Trainer Who Never Stepped in a Gym?

We Never Planned to Build a Signature Retreat

We Never Planned to Build a Signature Retreatby: Irina AlexanderPublished on: 12/19/2025

A retreat we created on a whim became a life-changing, sold-out experience that transformed hundreds of women — and us. Here’s how it truly began.

Personal Story & Integration
We Never Planned to Build a Signature Retreat
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