What Is Normal, Really?

What Is Normal, Really?by: Irina AlexanderPublished on: 08/18/2026

My daughter's eye exam ended with four words that changed how I think about people: "This is just her." Normal is an average we treat as a standard. And when we measure real people against it, we miss who they actually are.

Business & LeadershipEmotional Leadership
What Is Normal, Really?

The Dread of My Morning Routine

The Dread of My Morning Routineby: Jen HardyPublished on: 08/11/2026

I built the perfect morning routine and did it for years. Then I fell off — and the shame that followed taught me something no book ever did: recovery is personal.

Emotional Leadership
The Dread of My Morning Routine

Strangers Will Buy From You. Why Won't Your Friends?

Strangers Will Buy From You. Why Won't Your Friends?by: Irina AlexanderPublished on: 08/04/2026

We're told friends don't buy, don't go into business with friends, don't befriend clients. I've done all three and been blessed by every one. Maybe the problem was never the advice.

Business & Relationships
Strangers Will Buy From You. Why Won't Your Friends?

When Money Comes First, You Can Feel It

When Money Comes First, You Can Feel Itby: Irina AlexanderPublished on: 07/28/2026

We canceled my kids' martial arts membership. Not because of the price. Because of what the price started to feel like. A lesson every business owner should sit with.

Business & Leadership
When Money Comes First, You Can Feel It
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